— Marketing

Free SERP Snippet Previewer

Paste a page’s head, or a title and description, to see the search result, measured in pixels, and what gets cut.

— Samples
Title width 541 pxProblems 0Valid
Live

What is a SERP Snippet Previewer?

A SERP snippet is how a page appears in search results: a site name and address, a blue title link and a short description. Google cuts titles and descriptions by width in pixels, not by a character count. This previewer measures yours and shows the result as it would be cut.

Paste a page’s head HTML and it reads the title, meta description and canonical link; or write the three on separate lines. Widths are measured with Arial’s character metrics at Google’s sizes, so a title full of wide capitals is flagged long before one of narrow letters. To write new titles and descriptions from scratch, use the SEO Meta Tags Generator.

Key Features

Pixel Widths

Titles at 20 px against about 600 px, descriptions at 14 px against about 920 px.

Reads Page Heads

Title, meta description, canonical and og:url from pasted HTML.

Result Preview

Site, breadcrumb address, title link and description, cut where they would be.

Snippet Check

Missing, too short, too long, duplicated or not on https.

Tags to Paste

The title, description and canonical tags, escaped and ready for the head.

Perfect for everyone

  • SEO specialists
  • Content writers
  • Marketers and developers shipping new pages

How to Use the SERP Snippet Previewer

View your page’s source and paste the head, or write the title, the address and the description on three lines. The result, check and tags all update as you edit, so you can tune the wording until nothing is cut.

1

Paste or Write

A page’s head HTML, or title, address and description lines.

2

Read the Result

See where the title and description would be cut.

3

Tune the Wording

Shorten wide words or front-load the key phrase until both fit.

4

Copy the Tags

Paste the title, description and canonical into your page.

Worked Examples

Titles and Descriptions, Measured

Each row is a page head or a title and description of the kind sites publish every day, from product pages to blog posts in other languages. Each answer is this tool’s check, its search result as HTML, or the tags to paste.

REF_001A product page head, checked

“<head> <title>Brass Ship Lantern, 30 cm – Hand-Finished | Harbour Goods</title> <meta name="description" content="A hand-finished brass ship lantern with a real glass chimney. 30 cm tall, burns for 12 hours on one fill, and ships free across the EU within 3 days."> <link rel="canonical" href="https://harbourgoods.example/lighting/brass-ship-lantern"> </head>”

REF_002The same head as a search result

“<head> <title>Brass Ship Lantern, 30 cm – Hand-Finished | Harbour Goods</title> <meta name="description" content="A hand-finished brass ship lantern with a real glass chimney. 30 cm tall, burns for 12 hours on one fill, and ships free across the EU within 3 days."> <link rel="canonical" href="https://harbourgoods.example/lighting/brass-ship-lantern"> </head>”

REF_003A long blog title and description

“The Complete Beginner’s Guide to Restoring Antique Brass Lanterns at Home Without Special Tools https://harbourgoods.example/blog/restore-antique-brass-lanterns Restoring an antique brass lantern is easier than it looks. This guide walks you through cleaning, polishing, replacing the glass and rewiring, with photos for every step, a list of supplies under 20 euros, and the mistakes that most often ruin old brass for good.”

REF_004The same post, checked

“The Complete Beginner’s Guide to Restoring Antique Brass Lanterns at Home Without Special Tools https://harbourgoods.example/blog/restore-antique-brass-lanterns Restoring an antique brass lantern is easier than it looks. This guide walks you through cleaning, polishing, replacing the glass and rewiring, with photos for every step, a list of supplies under 20 euros, and the mistakes that most often ruin old brass for good.”

REF_005Short text on an http address

“Brass Lantern Care http://harbourgoods.example/care Keep it shiny.”

REF_006Wide letters, checked

“WWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWW https://example.com/wide A title of wide letters reaches the limit with far fewer characters than ordinary text does.”

REF_007The same text twice

“<head><title>Contact Us</title><meta name="description" content="Contact Us"></head>”

REF_008A bakery page as tags

“<head> <title>Opening Hours &amp; Directions | Ferry Street Bakery</title> <meta property="og:url" content="https://ferrystreetbakery.example/visit"> <meta name="description" content="Open daily from 7am. Find us two minutes from the ferry terminal, with parking on Quay Lane."> </head>”

REF_009A short title, checked

“Pricing https://app.example.com/pricing Simple plans for teams of every size. Start free, upgrade when you need more seats, and cancel any time with no fees or contracts.”

REF_010A long German title as a result

“Ferienwohnung am Hafen – Ruhige Lage, Balkon mit Meerblick und kostenlose Parkplätze für Gäste https://hafen-ferien.example/wohnung Unsere Ferienwohnung liegt direkt am Hafen.”

Parts Reference

The Parts of a Search Result

A standard result has the same few parts on every search. Each comes from a different place on your page or site, and knowing where helps you decide which one to fix when a result looks wrong.

01 / TITLE

Title Link

Usually the title tag, though Google may use a heading or other text instead.

“What is Google’s name for the blue title?”

02 / DESCRIPTION

Description

Often the meta description, or a passage from the page matching the search.

“Does Google always use the meta description?”

03 / SITE

Site Name

From the WebSite structured data and the home page, shown above the address.

“Where does the site name come from?”

04 / BREADCRUMB

Breadcrumb Address

The address shown as a path, or BreadcrumbList markup when present.

“What can replace the raw path?”

05 / FAVICON

Favicon

The site’s icon, which needs to be crawlable and at least 48 pixels.

“What size should a favicon be?”

06 / DATE

Date

A published or updated date when Google judges it useful.

“Can you force a date to show?”

07 / RICH

Rich Results

Stars, prices or FAQ rows from structured data, when eligible.

“What powers stars and prices?”

Why Pixels, Not Characters

Character limits are a rough guide because letters differ in width. Sixty narrow letters can fit where forty wide ones don’t, so measuring in pixels gives a far better idea of where Google will cut a title.

Wide Letters

W, M and capital letters take far more room than i, l and t.

About 600 Pixels

Desktop titles are cut around 600 px, roughly 50 to 60 characters of mixed text.

About Two Lines

Descriptions usually show up to two lines, around 920 px or 150 to 160 characters.

Mobile Differs

Phones wrap titles onto more lines, so desktop is the stricter test.

Approximate Limits

Google changes layouts, so leave a little room below the limit.

When Google Rewrites Your Snippet

The title and description you write are suggestions, not instructions. Google often swaps in other text when it judges something on the page to match the search better, so it helps to write tags that leave little reason to.

Tip 01

Match the Page

Titles that don’t describe the page are the most likely to be replaced.

Tip 02

Avoid Boilerplate

The same title or description on many pages invites rewrites.

Tip 03

Keep It Honest

Keyword lists and clickbait tend to be swapped for page text.

Tip 04

Use the Main Heading

A title close to the page’s main heading is usually kept.

Tip 05

Queries Vary

Descriptions change per search, so write for the main intent.

When to Use a Snippet Previewer

Whenever a title or description is written or changed, and especially before a page goes live, when changing it costs nothing.

New Pages

Check the title and description before publishing.

CMS Templates

Test what a template outputs for long and short product names.

Click-Through Work

Rewrite results that rank but don’t get clicks.

Translations

Check that translated titles still fit, since some languages run longer.

Audits

Paste heads from key pages and fix the ones that are cut.

Snippet Pitfalls

Mistakes that waste the space in a search result, most of which come from templates that never got a second look after launch.

Tip 01

Brand First

Putting the brand first pushes the topic toward the cut.

Tip 02

Duplicate Titles

Many pages with one title look identical in results.

Tip 03

Empty Descriptions

Without one, the result shows whatever text Google picks.

Tip 04

All Capitals

Capitals are wide, and they read as shouting.

Tip 05

Stuffed Keywords

Lists of phrases are cut early and often rewritten.

Tip 06

Missing Canonical

Without one, a tracking or duplicate address may be shown.

Frequently Asked Questions